“Bettencourt Boulevard” It’s Alive! play reading, Nov. 5

November 2, 2015

Bettencourt Boulevard it's alive play reading series

The It’s Alive! semi-staged play reading series presents Bettencourt Boulevard: A Story of France by Michel Vinaver, directed and translated for the first time into English by French director and actress Gabriella Maione, with the participation of MIT students and faculty.  The play will be performed on November 5, at 7:30 pm in Kresge Little Theater.  Reservations are not required.

Bettencourt Boulevard takes a retrospective look at the famed Bettencourt Affair around the heiress to the L’Oréal fortune, while wading through France’s muddy contemporary history. Michel Vinaver draws upon the searing Bettencourt case and analyzes the intimate, political, and economical aspects that compose it by putting into words the most salient information from the case. Tracing the history of L’Oréal founder Eugéne Schueller back to World War II, the author intermingles timeless components of legends and myths with a story that still attracts media attention today.  For more information visit this site.  Photo by Leo Hidalgo


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